Multi-Platform Strategies
Manage and publish content across multiple platforms from a single AI workflow — all platforms publish simultaneously when you click Publish Now, with no per-platform approval gates.
How It Works
- Connect each platform in Settings → Integrations
- In the AI Brief, select all target platforms (Facebook, Instagram, TikTok, etc.)
- The AI generates platform-optimized variations of your content
- Review and approve the content
- Click Publish Now — all approved content is delivered to all selected platforms at once
Cross-Platform Best Practices
- Consistent branding — Use the same visual identity across platforms
- Platform-adapted content — The AI automatically adjusts tone and format (e.g. shorter for Twitter/X, more visual for Instagram)
- Unified hashtags — Hashtags are sanitized (no special characters) and rendered on a separate line in previews
- Unified reporting — View impressions, reach, and engagement across all platforms in the Posts dashboard
- Allocate budget by performance — Use AI insights to shift spend toward better-performing platforms
Supported Platforms
Organic posting — Facebook, Instagram, LinkedIn, X (Twitter), TikTok, YouTube, Threads and Bluesky.
Paid ad campaigns — Meta (Facebook & Instagram) and Google Ads only. Running ads on TikTok, LinkedIn or X means using those platforms' own tools (TikTok Ads Manager, LinkedIn Campaign Manager, X Ads); each requires its own partner approval, and PromotiAI does not create or bill campaigns there. Connecting one of those channels here gives you posting, not advertising.